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Honoring Native Nations at Arizona Athletic Events - Infographic

Arizona Athletics has a unique opportunity to elevate the visibility, stories, and sovereignty of the 22 federally recognized Tribes across the state. This infographic breaks down how athletic events can serve as powerful platforms for recognition—highlighting the challenges, strategies, and impacts of honoring Native Nations in meaningful and culturally respectful ways. By combining digital storytelling, community partnerships, and intentional marketing efforts, universities can build stronger relationships with Tribal communities while educating fans and celebrating Indigenous presence on campus.


Infographic titled “Honoring Native Nations at Arizona Athletic Events.” It outlines challenges such as tribal uniqueness, lack of representation, limited collaboration with tribal experts, and insufficient marketing coverage. It highlights strategies like game day recognition, digital storytelling, and community partnerships, paired with implementation steps including collaboration with Tribal Engagement, cultural accuracy, and high-visibility marketing. The infographic also shows impacts in community awareness, brand reputation, education, and Tribal visibility. Key marketing lessons emphasize authenticity, consistent representation, and strong partnerships. The conclusion states that recognition at athletic events is a powerful form of digital storytelling that honors Indigenous sovereignty and educates the public.


 
 
 

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